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Sara Castro Sara Castro

4 Ways to Boost Sales Through Social Commerce

Did you know the social-commerce market is expected to grow to more than $2 trillion by 2025? Click to discover the social media tools and tactics evolving the e-commerce experience for consumers and boosting sales for brands.

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Dominique Oliver Dominique Oliver

5 Ways to Make the Most of IG Reels + TikTok

The dire need for video content is unprecedented, and brands are struggling to make the most of these tools for their account in an affordable, efficient way. Click for 5 things to keep in mind when incorporating Reels and TikTok into your social media strategy!

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Dominique Oliver Dominique Oliver

How to Install a Meta Pixel

A Meta pixel is a piece of code added to your website that monitors consumer behavior in order to measure and improve the efficiency of your digital advertising. Click to discover how to install a Facebook, or Meta, pixel to your website!

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Dominique Oliver Dominique Oliver

Free Tools to Conduct a Competitor Analysis

When it comes to building a digital marketing strategy, one of our favorite places to start is with a competitor analysis. Click for a few of our favorite free tools! Spoiler alert: some of these are SO good, we question how they’re even legal 👀

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Dominique Oliver Dominique Oliver

6 Ways to Rank in Instagram’s Search Results

Did you know that 40% of young people are now turning to Instagram and TikTok for search instead of Google? Click to discover how to rank in Instagram search results in six easy steps.

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Dominique Oliver Dominique Oliver

4 Lessons We’ve Learned Offering IG Reels + TikTok as a Service

With the rise of IG Reels and TikTok, there’s no denying that there’s been a learning curve on how to offer this complex channel as a service. Click to discover a few ways we’ve streamlined our IG Reel + TikTok creation process from ideation to publishing!

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Dominique Oliver Dominique Oliver

We Reduced Our Use Of Hashtags on Instagram. Here’s Why

While some SMMs may forever ride or die for hashtags, we made the decision last quarter to reduce them on all of our agency + clients’ Instagram posts to focus more of our efforts on search engine optimization instead. Here’s why.

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Dominique Oliver Dominique Oliver

2023 Social Media Trend Predictions

New year, new social media trends. The social media sphere is constantly evolving, but don’t worry - we’ve done the hard work for you. Click for five trends we expect to see in the social media industry in 2023!

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Dominique Oliver Dominique Oliver

Tips for Emulating a Brand’s Voice on Social Media

When an outsourced marketer is challenged to wear the “in-house” hat for several brands without losing the personal feel of each one, they may initially be hit with intimidation or the dreaded writer’s block. If you’re struggling to fully emulate another brand’s voice on social media, click for four tips to help you “get into character.”

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Dominique Oliver Dominique Oliver

How to Add Emojis to Canva Graphics

If you’ve tried including emojis as text in Canva graphics before, you’ve likely come across an annoying gray box or blank space that appears in the emoji’s place once downloaded. Click for a quick fix to successfully use emojis in Canva designs!

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