ROLE FILLED: Hiring Senior Digital Marketing Strategist (Full-Time)

The Ideal Candidate:

We are seeking a Senior Digital Marketing Strategist specializing in social media management to join our team in Phoenix, Arizona. In this hybrid role, you will develop, implement, and optimize our digital marketing strategies with meticulous attention to detail, particularly focusing on social media platforms and visual content. This person knows how to connect with our clients’ intended audiences in order to achieve client goals across social media, email marketing, content/video marketing, and influencer marketing The ideal candidate will have a proven track record of success in digital marketing, strong leadership skills, and an unwavering passion for social media management in a fast-paced, client-facing environment. 

We’re a team (and act like it!), and we expect this candidate to collaborate with the rest of our agency in a fun, professional manner.

Must have reliable transportation to and from our Phoenix office

Duties and Responsibilities 

The following reflects the essential duties for this job but does not restrict the tasks that may be assigned. Management may assign or reassign the responsibilities of this job at any time. 

• Concept ideas in all mediums and channels for digital marketing clients that are strategic, insightful, relevant, and original

• Analyze social media campaign performance metrics and key performance indicators (KPIs) with meticulous detail, identifying granular insights and opportunities for improvement to optimize results and maximize client ROI.

• Deep understanding of marketing platforms, trends, and best practices, with a passionate dedication to staying informed and incorporating innovative strategies into marketing efforts across social, email, content, and influencer marketing

• Collaborate with clients, account managers, graphic designers, and social media managers to ensure that content performs and meets KPIs

• Plan, create and manage social media content for clients; oversee all new content and images for each client to create consistent brand messaging. 

• Participate in client consultations and onboarding as needed; provide ongoing client service.

• Responsible for completing all creative and production projects for Homemade Social and our clients through the management of the available resources

• Creatively direct, attend to, shop for, and oversee photo shoots and provide art direction to ensure design output captures the overall creative strategy

• Edit engaging, on-brand copy for captions, web content, blogs, promotional emails, infographics, and all forms of social media

• Provide feedback, guidance and assistance, to creative team members

• Monitor and report on the effectiveness of social media marketing efforts, providing comprehensive insights and recommendations to clients and internal team.

Experience

• Minimum of 4 years of experience in digital marketing, with a specialization in social media management

• Bachelor's degree in Marketing, Graphic Design, Journalism, and/or Communications major, or similar degree field

• Strong knowledge of social media platforms, including Facebook, Instagram, TikTok, and Pinterest, and email marketing platforms, such as Klaviyo and Mailchimp

• Experience with social media scheduling tools (like Later)

• Passion for social media and on top of current social media best practices and trends

Pay:

$60-75k/year, depending on experience

Benefits/Perks Summary:

Homemade Social has developed a comprehensive benefits package that provides economic and inclusive benefits to full-time employees. Homemade Social encourages an environment that is conducive to living a healthy, productive, and flexible lifestyle. Benefits and Perks include, but are not limited to:

• Hybrid working schedule, with three working days a week in-office (Phoenix) and 2 remote

• Half-day Fridays (off at noon)

• Health Insurance options

• Simple IRA retirement option with up to 3% employer match contribution

• Paid Time Off Accruals (including sick time + personal time accruals)

• Paid Time Off for 12 Federal holidays

• Remote Work During Holidays - Thanksgiving, Christmas, and New Years

• Unlimited use of all of our skill-building products

Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa. 

Equal Opportunity Employer Statement

Homemade Social is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

In Order To Apply, Please Email Your:

• Résumé (no more than 1 page) as a .PDF FILE

• Cover letter as a .PDF FILE addressed to Becca Booker

• In the body of your email, please let us know your favorite brand to follow on TikTok so that we can confirm you followed instructions!

• Examples of relevant social media and creative work

to info@homemadesocial.com with the subject line “Senior Digital Marketing Strategist.” Feel free to email us with any questions.

About Homemade Social

Homemade Social is a white-glove, full-service boutique marketing agency that works hands-on with a variety of e-commerce and lifestyle brands. Result-driven at our core, Homemade Social aims to deliver holistic digital marketing strategies for lifestyle, e-commerce, and CPG brands that are backed by data, supported by trends, and directly tied to client goals.

Learn more about us here!

Our office is located at:

4700 E Thomas Rd Ste 205

Phoenix, AZ 85018

We look forward to seeing your application!