The dire need for video content is unprecedented, and brands are struggling to make the most of these tools for their account in an affordable, efficient way. Click for 5 things to keep in mind when incorporating Reels and TikTok into your social media strategy!

Influencer marketing gives brands the opportunity to increase brand awareness and relate to their audience in a genuine way. Here are three reasons why you should incorporate influencer marketing into your marketing mix.

Click to learn more about our social media internship with Phoenix-based digital marketing agency, Homemade Social, for the Summer 2023 semester.

A Meta pixel is a piece of code added to your website that monitors consumer behavior in order to measure and improve the efficiency of your digital advertising. Click to discover how to install a Facebook, or Meta, pixel to your website!

When it comes to building a digital marketing strategy, one of our favorite places to start is with a competitor analysis. Click for a few of our favorite free tools! Spoiler alert: some of these are SO good, we question how they’re even legal 👀

Did you know that 40% of young people are now turning to Instagram and TikTok for search instead of Google? Click to discover how to rank in Instagram search results in six easy steps.

With the rise of IG Reels and TikTok, there’s no denying that there’s been a learning curve on how to offer this complex channel as a service. Click to discover a few ways we’ve streamlined our IG Reel + TikTok creation process from ideation to publishing!

While some SMMs may forever ride or die for hashtags, we made the decision last quarter to reduce them on all of our agency + clients’ Instagram posts to focus more of our efforts on search engine optimization instead. Here’s why.

Click to view our mind-blowing analytics report and our top tips and takeaways from 2022!

New year, new social media trends. The social media sphere is constantly evolving, but don’t worry - we’ve done the hard work for you. Click for five trends we expect to see in the social media industry in 2023!

When an outsourced marketer is challenged to wear the “in-house” hat for several brands without losing the personal feel of each one, they may initially be hit with intimidation or the dreaded writer’s block. If you’re struggling to fully emulate another brand’s voice on social media, click for four tips to help you “get into character.”

If you’ve tried including emojis as text in Canva graphics before, you’ve likely come across an annoying gray box or blank space that appears in the emoji’s place once downloaded. Click for a quick fix to successfully use emojis in Canva designs!

Did you know that 73% of 18-24 year olds and 55% of 25-49 year olds turn to social media to be entertained? Here’s what that means for your social strategy.

Email marketing is a direct line of communication with customers that have expressed enough interest in your brand to subscribe and ensure they don’t miss a thing. These audience members are WARM 🥵 and near-ready to convert, so click for 6 essential email automations to foster their journey down the marketing funnel!